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It's Nicotine Pouch Brand Review

Founded: 2000

It's offers a range of tobacco-free nicotine pouch products.

Pros

  • Wide variety of flavours, including mint, mango, and blackcurrant.
  • Available in two nicotine strengths: 8.5mg (strong) and 12mg (extra strong).
  • Slim-format pouches are discreet and comfortable under the lip.
  • Affordable price compared to many competitors.
  • Tobacco-free and easy to use, catering to a hassle-free experience.

Cons

  • Doesn't stand out from other brands in a crowded market.
  • Flavours are decent but not groundbreaking.
  • Minimal information available about the brand itself.
  • No unique or innovative features to differentiate it.

Here at PouchVolt, we’ve had the chance to try out It’s nicotine pouches, and while they may not scream “premium,” they have a solid place in the world of tobacco-free nicotine products. It’s clear they’re aimed at people looking for something simple, affordable, and effective—without all the bells and whistles.

First Impressions

The first thing you’ll notice about It’s is the variety. Whether you're into fruity flavours like mango and blackcurrant or classic mint, there’s something here for everyone. They come in two nicotine strengths: 8.5mg (strong) and 12mg (extra strong) per pouch. This range means whether you’re a casual user or someone who prefers a stronger kick, there’s an option for you.

However, if you’re hoping for a brand that truly stands out, It’s might not be it. The packaging is straightforward, the flavours are solid but not groundbreaking, and the brand’s overall vibe is... well, pretty neutral. That’s not necessarily a bad thing, though—sometimes, no-nonsense is exactly what you want.

Flavour and Feel

Now let’s talk flavours. The lineup includes staples like Fresh Mint and Mint Ice, as well as fruity options like Mango, Blackcurrant, and Strawberry Kiwi Fusion. We gave several of these a try, and while none blew our minds, they all delivered decent flavour without being overpowering. The fruit options lean sweet and juicy, while the mint varieties give a refreshing cooling sensation.

As for how they feel in the mouth, the slim-format pouches get a thumbs-up. They’re discreet, soft, and sit comfortably under the lip without too much bulk. They also seem to hold their flavour for a reasonable amount of time, which is always a plus.

Price Point

One of the biggest selling points for It’s is the price. These pouches are cheaper than many competitors, making them a great budget option. If you’re just getting into nicotine pouches or want a no-frills product that won’t break the bank, It’s is worth considering.

A Few Drawbacks

While It’s does a lot of things right, it doesn’t have a “wow” factor. There’s nothing here that sets the brand apart in a crowded market. Plus, there’s not much information out there about the company itself, which makes it hard to get a sense of its story or what drives its product development.

Final Thoughts

If you’re looking for affordable nicotine pouches with a good variety of flavours and strengths, It’s delivers. They’re a straightforward, budget-friendly option that’s easy to recommend for anyone who prioritizes simplicity and value.

But if you’re someone who likes bold innovation, fancy packaging, or a unique brand identity, you might find It’s a little underwhelming. Still, for the price, you’re getting a reliable product that does the job—and sometimes, that’s all you need.

Product Reviews

We don't have any individual product reviews for It's yet!